新聞男女大不同-性別行銷101
參考資料與延伸閱讀
肯德基猛男廣告https://www.youtube.com/watch?v=RQOPci_4EGM
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【資料來源:新創圓夢網/撰文者:臺灣創業生態系基礎服務整合平台 林文攀 創業顧問(真程旅行社創辦人)】
林文攀 專帶外國人到台灣旅行-閒暇之餘喜歡研究生活中的心理行銷,並發表在胖哥哥旅遊創業部落格。
念認知心理學碩士時愛上各種不理性的心理現象,創業後就一點一滴的把研究室中的發現,對應到生活中。
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