AcXport: The Alternative Way to Exercise Whenever and Wherever You Want

2021-03-17 |
AcXport: The Alternative Way to Exercise Whenever and Wherever You Want

Sport is an indispensable pursuit in human life, and it does make a great help for people, whether it’s psychological or physical. Though it might be hard to get into it at the very beginning, coupled with the powerful assistance from technology, it is no longer a difficult task.

Plunkett Research indicates that the estimated size of the global sports industry is about 1.3 trillion US dollars a year, which strongly proved that people are paying more attention to their health and posture nowadays. The sports industry trend survey indicated that due to COVID-19, ‘Virtual Training’ will grow very fast in 2021. Smart Sports is becoming an unstoppable trend.

AcXport is an App that connects coaches and consumers online in all types of sports. Coaches, venues, and sports services gain exposure through the platform while consumers find various types of resources in sports. The team said more than 80% of people exercise regularly in Taiwan, yet they still have two pain points. The first one is the lack of diversity in sports which the public can get access to. The truth is that there are many more interesting sports awaiting to be discovered by the public. The second issue is that many athletes can't live by coaching after they retire. If no one guides them during their transition, most athletes are left to choose a job that has nothing to do with their sports. In this case, AcXport has perfectly tackled these pain points.

The App was released in March 2021. To warm up the market, the AcXport team presented a movement festival. The event incorporated the sports league market, leisure experience, and different types of challenges for national athletes. They converted sports into on-site game-type experience activities. Besides the basic physical fitness testing, there were some fun activities to participate such as TANITA body fat tester or the billiard game that allows families to interact. They also presented other sports experiences in an intriguing way. The archery art area is exclusively coordinated by Taiwan’s premier archery bow field. Participants enjoyed designing bags by shooting arrows on a canvas.

The AcXport team believes that “People must have an interest before they develop a habit, and they must have a habit before cultivating a healthy body.” Most professional athletes were exposed to various sports when they were young, and this is exactly what the nation lacks. AcXport will continue to develop more family sports and age-friendly courses, increasing convenience and exposure for obscure sports.